Richard Branson on Failure
Sir Richard Branson, founder of more than 400 companies in the Virgin Group says “There’s a very thin line between success and failure.” “But if you don’t succeed,” says Branson “you’re one of the 8 out of every 10 who don’t, so don’t feel downhearted, just learn from it and try again.”
Not every ad campaign you run will be a success, or knock the ball out of the park.
Uncontrollable factors like competitor’s campaigns, weather, and a long list of other unforeseen market situations can affect your campaigns as they teeter on that thin line between success and failure. But as Sir Richard says, you can learn from each campaign.
Our mission is to learn from each campaign in order to make each one more successful than the last.